Privacy Policy

1. Information We Collect

We may collect information that you provide directly to us, including:

• Name, date of birth, mailing address, email address, and telephone number.
• Appointment requests, scheduling preferences, and communications with our clinic.
• Information you provide through patient registration, intake forms, consent forms, or in-person communications.
• Payment, billing, and insurance information when needed to provide or bill for services.
• Technical information such as browser type, device information, IP address, and website usage data.

2. How We Use Information

We may use your information to:

• Schedule, confirm, cancel, or reschedule appointments.
• Provide acupuncture and related healthcare services.
• Respond to questions and provide patient support.
• Send transactional appointment communications by phone, email, or SMS when you have consented.
• Process payments, insurance claims, and administrative records.
• Maintain, secure, and improve our website and clinic operations.
• Comply with applicable legal, regulatory, and professional obligations.

3. SMS Messaging Privacy

AcuHerb Studio offers patients the option to receive transactional SMS appointment notifications, including appointment reminders, confirmations, cancellations, rescheduling notifications, and other appointment-related communications.

Patients may voluntarily opt in by selecting the optional, unchecked SMS consent checkbox on the New Patient Appointment form, available at https://acuherbstudio.com/appointment.

Patients may also provide separate, explicit, and voluntary SMS consent directly to clinic staff during registration.

Providing SMS consent is completely voluntary and is not required to submit an appointment request, schedule an appointment, receive healthcare services, or complete any transaction with AcuHerb Studio. Patients may leave the SMS consent checkbox unchecked and still submit the appointment form.

• Message frequency varies based on your appointments and interactions with the clinic.
• Message and data rates may apply.
• Reply STOP at any time to opt out.
• Reply HELP for assistance, call (408) 250 9347, or email acuherbstudio@gmail.com.
• Patients who do not consent may still communicate with the clinic by telephone, email, or in person.

AcuHerb Studio does not sell, rent, or share your mobile phone number or SMS consent with third parties or affiliates for marketing or promotional purposes. Information may be shared only with service providers that support the delivery of SMS messages and only as necessary to provide those messaging services.

For complete SMS program terms, please review our Terms of Service.

4. How We Share Information

We may share information only when reasonably necessary:

• With service providers that help us operate our website, appointment systems, payment processing, communications, hosting, or other clinic functions.
• With healthcare, billing, insurance, or professional partners when authorized or otherwise permitted by law.
• To comply with legal obligations, court orders, or lawful government requests.
• To protect the rights, safety, security, and property of AcuHerb Studio, our patients, or others.

We do not sell personal information.

5. Cookies and Website Data

Our website may use cookies or similar technologies to support essential functionality, remember preferences, understand website usage, and improve performance. You can adjust cookie settings through your browser, although disabling cookies may affect certain website features.

6. Data Security and Retention

We use reasonable administrative, technical, and physical safeguards designed to protect personal information. No system can guarantee absolute security. We retain information only as long as reasonably necessary for the purposes described in this policy, to provide services, maintain records, resolve disputes, and comply with legal obligations.

7. Your Choices and Rights

You may contact us to request access to, correction of, or deletion of certain personal information, subject to applicable legal and record-retention requirements.

You may opt out of SMS messages at any time by replying STOP. You may also contact the clinic to update your communication preferences.

8. Children's Privacy

Our website is not directed to children under 13. Information about a minor patient may be collected from or with the authorization of a parent, legal guardian, or other person authorized by law when needed to provide healthcare services.

9. Third-Party Links

Our website may contain links to third-party websites or services. AcuHerb Studio is not responsible for the privacy practices, security, or content of those third parties. Please review their privacy policies before providing information.

10. Changes to This Policy

We may update this Privacy Policy from time to time. The revised policy will be posted on this page with a new “Last updated” date. Your continued use of our website or services after changes are posted means the updated policy applies to future interactions.

11. Contact Us

For SMS program terms, please review our Terms of Service.